EXPERIENCE

Mesa Street Corridor Study

RJRA served as the public involvement task leader for a corridor study that encompasses an 8-mile section of a major east-west corridor in El Paso, Texas. Businesses along this corridor were strongly opposed to additional right of way acquisition and are fearful of impacts to their businesses caused by roadway construction projects. For this high visibility project, RJRA developed a public involvement plan aimed at involving the hundreds of businesses that line the corridor, as well as the many neighborhoods that feed the roadway, to build support and ownership for the project. RJRA coordinated and conducted a business corridor survey to gauge initial business stakeholder perceptions, established a website, developed a series of informational newsletters, conducted a bus rider survey to identify transit needs and potential support for Bus Rapid Transit (BRT), coordinated one-on-one stakeholder meetings, made presentations to key neighborhood groups and organizations and the established a technical work group and a policy work group.

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